As part of a fresh marketing campaign that involved a new website, digital and print marketing material, 5star languages asked for our help in getting their message across to their target market.
We wanted to create an instant impression when clients first landed on their website. For this small business we wanted to create a personalised feel, as well as familiarity for 5star languages' new customers. Thus, rather than employing actors, we worked with the linguists who were already part of the business to create a short introductory film advertisement. We presented 5star with several concepts and ideas that would play on the homepage of their new website, from which we agreed to script, direct and film one.